When simplicity becomes style: the story behind the Modi Kurta

Published By : Admin | September 16, 2016 | 23:57 IST

The Modi Kurta has a legendary following among people but this widely acclaimed ‘style statement’ that it has become has very simple origins.

On the origins of the ‘Modi Kurta’ the Prime Minister said:

“My work with the RSS and BJP not only meant excessive travelling, but also uncertain and punishing schedules. And, as someone who always washed his own clothes, I realized that washing a full sleeved Kurta was tougher and more time consuming so I decided to cut his Kurtas into half sleeved ones.”

Thus the Modi Kurta was born!

As time progressed, particularly in the recent few years the Modi Kurta has become famous world over. Other merchandise like ‘Modi Masks’, caps, t-shirts, badges even chocolates have been seen time and again but nothing is as popular as the Modi Kurta- crisp and colourful, simple and elegant.

 

Disclaimer:

It is part of an endeavour to collect stories which narrate or recount people’s anecdotes/opinion/analysis on Prime Minister Shri Narendra Modi & his impact on lives of people.

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During the National Executive meeting of the Bharatiya Janata Party in Patna, an incident left a lasting impression on the now BJP President Shri Nitin Nabin Ji and offered a quiet yet powerful lesson in leadership.

Senior leaders from across the country were arriving in Patna for a major rally. Nitin Nabin Ji was part of the team responsible for receiving leaders at the airport and escorting them according to protocol. As leaders arrived, they followed the standard process and proceeded directly to their vehicles.

When PM Modi arrived, he was welcomed and requested to move towards the car. Before doing so, he paused and asked whether the karyakartas were waiting outside. On being informed that many karyakartas were standing there, he immediately said that he would like to meet them first.

Instead of sitting in the vehicle, the PM chose to walk on foot. As the car followed behind, he personally greeted the workers, accepted garlands with his own hands, folded his hands in respect and acknowledged each karyakarta present. Only after meeting everyone did he proceed to his vehicle and depart.

Though the conference itself was brief, the gesture left a deep and lasting impact. PM Modi could have easily remained in the car and waved, but he chose to walk alongside the workers and personally honour them. This moment reflected his sensitivity and his belief that every worker, regardless of position, deserves respect.

Nitin Nabin Ji explains that this incident taught him the true meaning of leadership. For Narendra Modi Ji, leadership is rooted in humility, emotional connection and constant engagement with the grassroots. Respect for workers and open communication are not symbolic acts, but core values of all the karyakartas, leaders and the entire Party.

This ethos, where karyakartas are treated with dignity and warmth, defines the BJP’s organisational culture. It is this tradition that strengthens the Party’s roots and prepares ordinary people to shoulder national responsibilities.