Text of Prime Minister, Shri Narendra Modi at the launch of Swachhata Mission

Published By : Admin | October 2, 2014 | 18:32 IST

Following is the English rendering of the text of Prime Minister, Shri Narendra Modi at the launch of Swachhata Mission, here today.

“Bharat Mata ki Jai, Long Live Mahatma Gandhi, Long Live Lal Bahadur Shastri.

My Colleagues from Central Government, Shri Venkaiah Naidu ji and Shri Nitin Gadkari ji, dignitaries and my young friends.

Today is 2nd October, birth anniversaries of our Pujya Mahatma Gandhi and Lal Bahadur Shashtri ji. Lal Bahadur Shastri gave us the Mantra of Jai Jawan Jai Kisan. Indian Farmers filled the granaries in reply to that exhortation. Pujya Bapu gave us the message of ‘Quit India- Clean India’. Our countrymen, under the leadership of Mahatma Gandhi, freed the nation from colonialism. Bapu’s dream of cleanliness, however, remains unfulfilled.

Here, we had called for a logo and an idea through crowd-sourcing, asked the people for a tagline. Bhai Anant of Maharashtra and sister Bhagyashri won the contest. It was right to the point. I can see, that through these glasses Gandhiji is looking and asking whether we have cleaned India or not. This is not just a logo. Through these glasses he is looking, asking- what have you done? What will you do and how? By when will you do it? This is the message of the logo that has Mahatma Gandhi’s glasses. They give us the message of Clean India. I compliment the creator of this logo- Shri Anant. One tag line has been given by Bhagyashri- ‘one step towards cleanliness’. Not a big deal, just a step. For this I complement Bhagyashri.

My dear countrymen,

Today from this platform with all the authenticity, and purity at my command, India Gate is right in front of me where flame of our martyrs is burning, I swear by that, I am not making a political statement. All Governments of this country must have done their bit for this cause. Many social, cultural and religious leaders must have contributed towards this task. There may have been different people, different forms of programme, I salute all of them. I have to take this series forward. I don’t make any claim that the new Government is doing everything. I acknowledged all previous Governments from the Red Fort also. Today, from this august platform I convey my respect to all Governments whether of Centre or of State, municipal bodies, social organizations, Sarvodaya leaders, Seva Dal workers. As this holy mission is starting today, I salute every one of them and pray to all countrymen to start this programme.

Sometimes I feel that the job of getting rid of filth belongs to Safai karmchari only? Isn’t it the duty of all the 125 crore countrymen? Will we keep on imposing everything on them only? Something good happens or bad, will be keep on blaming them only? We have to change this situation. Like all 125 crore Indians the Prime Minister is also first son of Bharat Mata and Prime Minister later. Therefore, as the children of this mother, all of us are responsible that we should not keep our country like this. It may be village neighborhood, home family, school and college, Mandir, Masjid or Gurudwara; how can we keep it dirty? Wherever we see filth or see someone throwing papers why don’t we feel like picking that up? I know this will not be accomplished only by publicity campaign. Old habits take time to change. It’s a difficult task, I know. But we have till 2019 when we will observe 150th anniversary of Mahatma Gandhi.

I am grateful to my media friends who are spreading this message. If we collectively make it a people’s movement then I don’t see any reason why we will not be counted among the clean cities and nations of the world. India can also do it, Indians can do it. If Indians can reach Mars with minimum expense then can’t they clean their neighborhood? No Prime Minister or Minister took us to Mars. It was done by the scientists; children of Mother India. Cleanliness will also be achieved together.

I know, in coming days I will be criticized. Look what has been achieved? I understand lot of criticism will come my way. However, I am ready to face all the criticism for making Mother India pristine once again. I have come with the determination that 125 crore Indians will not let Mother India remain dirty. We will not leave any stone unturned to fulfill Bapu’s dreams.

I have decided to start a movement in social media also. It is there on MyGov.in website also. A new website has been created on ‘Clean India’. Work has been started on Facebook and Twitter also. #MycleanIndia was started today. I appeal all the countrymen to upload photographs of garbage, then clean that and upload the video and the photographs of the cleaned place. I also appeal to media. There are many youngsters, organizations in every nook and corner of the country. They are doing the work of cleanliness way before I became the Prime Minister. They should be brought to the limelight by Media. All common people who work for cleanliness should be highlighted. All of us should create an inspiring environment. Finger pointing will not help as I told earlier this is beyond politics. This is a work solely inspired by patriotism. We will do it with patriotic feeling. There is no place for politics. That is why I say there are many organizations and social and cultural bodies those who are working in their own way. I have seen many villages where Sarpanch is so alert and villagers keep the village in exemplary cleanliness. Many people are like that. Some of the teachers take lot of interest in keeping the premises clean, the atmosphere is kept very pure.

When we come to India Gate and go towards Rashtrapati Bhawan it feels nice to see the clean surroundings. Should not every corner of India be this clean? Isn’t this our social duty? We will do a great disservice by treating it politically or considering it a photo opportunity. Mahatma Gandhi did not go to every locality to clean up but his commitment created awareness towards cleanliness in entire India. We also have to do it together. Wherever we are, we should do it. I believe we will be able to clean our Mother India. This is a work for 125 crore Indians. In those 125 crore Indians there is a person called Modi. Not that Modi is alone but there are 125 crore Indians and I am saying it 125 crore times. This work is not only for Government or for Ministers, neither is this work only of social organizations and devoted social workers. This is a mass movement. The more we associate this with common person, the more are the chances of success.

Today Navarati is coming to an end. Tomorrow we will celebrate Vijayadashmi. I convey my best wishes to all countrymen for Vijayadashmi tomorrow.

Today, I have started a programme on social media. I have invited 9 people to come to public place and work for cleanliness. I am sure that those 9 people whom I have invited will surely do this work. Not only this, I have requested them that they should also invite 9 other people. Then 9 more. I request you also that you also upload videos of your cleanliness projects and this chain of 9 should carry on. Today, I have invited Goa Governor Hon’ble Mridula Sinha, Bharat Ratna Sachin Tendulkar, Yoga Guru Baba Ramdev, Congress leader Shri Shashi Tharoor jee, Shriman Kamal Hasan, Shriman Salman Khan, sister Priyanka Chopra and the entire team of Tarak Mehta ka Ulta Chashma. I have told them to push this through their and other serials. Our film industry will also see, in last fifty years there have been many movies where they were episodes related to cleanliness. We need to encourage this and do our duty.

Brothers and sisters there is a startling evaluation of WHO – they say that the diseases created by lack of cleanliness results in additional loss of 6500 rupees to every Indian. Due to illness someone is not able to drive taxi or auto rickshaw or not able to distribute newspapers or not able to deliver milk. This is just the average of the total loss. If we take out affluent households then burden on poor people will go up to 12-15 thousand. If we just spread cleanliness, our poor will be saved 6500 rupees. This will save him from diseases and unemployment. This movement is very important for the health of the poor. Serving Mother India is serving the poorest.

Come let’s see on MyGov.in, my Facebook or twitter, the mood that I am witnessing, the enthusiasm that I see, fills me with hope that public is ready to move hundred steps ahead of the Government. If public is moving there is no reason to stop them.

Brothers and sisters, We should gift something to Mahatma Gandhi. In 2019 when Gandhiji will turn 150, we should gift him a Swachh Bharat created with a collective responsibility. Quit India was successful due to the involvement of everyone in the freedom struggle. Success of clean India lies in the involvement of 125 crore Indians. Jai Jawan, Jai Kisan was successful as it was given by Lal Bahadur Shastri. He called for agricultural production. Nobody asked Lal Bahadur Shastri that, are you going to the fields to plough them, have you done some farming or produced some foodgrain? Nobody asked anything. But as Lal Bahadur Shastri said Jai Kisan- all the farmers stood up and filled the granaries. The momentous tasks of giving food to every poor in India was done on the words of this great man. Now, this is the time to realise Mahatma Gandhi’s words. Just look at the purity of this great man’s words, its power, its dedication: Shouldn’t this inspire us? Whether it is me or you, success of clean India will give us the same pleasure as the success of Quit India slogan. It will give us similar joy and prosperity. We have started moving ahead with our faith in the words of these great men.

Don’t put your trust on me or my Government, trust Mahatma Gandhi. Trust his sacrifice, determination and dedication. Believe in his dream of Swachh Bharat. Today this is our responsibility that if we are the children of Mother India we should not either cause filth or allow other to do it. Often when we go to foreign countries, we say how clean it was there, there was no dirt anywhere. Then I ask these people, did you like the fact that it was so clean? Then I ask, did you see anyone littering or spitting? They say, no we didn’t. Then I say that the secret of cleanliness is in the discipline of their citizens. If we manage that, I am sure we will do wonders. One more work is there – that of building toilets. In our villages more than sixty percent people are still going to toilet in open. I feel most pained that even our mothers and sisters have to go in open. We have to remove this blot. I have told corporate social responsibility people to prioritize this. We should do this much at least for the dignity of our mothers and sisters.

Even today, there are many schools which don’t have separate toilets for girls. We need to change this. It is nobody’s fault; we just need to move ahead with a positive outlook of future. There should not be any political comment by any member of this movement as everybody has work. Every one before us also worked. Under Mahatma Gandhi, Congress was at the forefront of it.

I worship this work, that is why I request specially to media and countrymen with folded hands that, associate this movement only with love for the country. Link this movement only with the worship of Mother India and with the poor and health of the poor. We should not vitiate the environment by talking about, who is doing who is not, who was successful, who was not. We should move with a sense of collective responsibility. With collective responsibility we will surely be successful.

Now I invite every one of you. We are going to take an oath here. My request is that those who are sitting should take oath sitting, no need to stand up. Those who are standing should keep on standing. My second request is that you should raise both of your hands and remember Mahatma Gandhi. Feel that this work is for building a Bharat of the dreams of Pujya Bapu. We should not just utter the words but take solemn pledge. You will take the pledge, take the movement forward and will leave no stone unturned.

Mahatma Gandhi dreamt of an India which was not only free but also clean and developed. Mahatma Gandhi secured freedom for Mother India. Now it is our duty to serve Mother India by keeping the country neat and clean.

I take this pledge that I will remain committed towards cleanliness and devote time for this. I will devote 100 hours per year that is two hours per week to voluntary work for cleanliness. I will neither litter nor let others litter. I will initiate the quest for cleanliness with myself, my family, my locality, my village and my work place.

I believe that the countries of the world that appear clean are so because their citizens don’t indulge in littering nor do they allow it to happen.

With this firms belief, I will propagate the message of Swachh Bharat Mission in villages and towns.

I will encourage 100 other persons to take this pledge which I am taking today.

I will endeavour to make them devote their 100 hours for cleanliness.

I am confident that every step I take towards cleanliness will help in making my country clean.

Jai Hind!

Long live Mahatma Gandhi

Long live Mahatma Gandhi

Long live Mahatma Gandhi

Best wishes to all!”

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In this decade of the 21st century, India is riding the Reform Express: PM Modi at ET Now Global Business Summit
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Amid numerous disruptions, this decade has been one of unprecedented development for India, marked by strong delivery and by efforts that have strengthened our democracy: PM
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We have made the Budget not only outlay-focused but also outcome-centric: PM
Over the past decade, we have regarded technology and innovation as the core drivers of growth: PM
Today, we are entering into trade deals with the world because today's India is confident and ready to compete globally: PM

You are all welcome to this Global Business Summit; I extend my greetings to each one of you. We are here to discuss the theme “A Decade of Disruption, A Century of Change.” After listening to Vineet ji’s speech, I feel my task has become much easier. But let me make a small request-since you know so much, it should sometimes also be reflected in ET.

Friends,

The past decade of the 21st century has been one of unprecedented disruption. The world has witnessed a global pandemic, tensions and wars in different regions, and supply chain breakdowns that shook the global balance, all within a single decade. But friends, it is said that the true strength of a nation is revealed in times of crisis, and I take great pride in the fact that amid so many disruptions, this decade has been one of unprecedented development for India, marked by remarkable delivery and the strengthening of democracy. When the previous decade began, India was the eleventh-largest economy. Amid such turbulence, there were strong apprehensions that India might slip further down. But today, India is moving rapidly toward becoming the world’s third-largest economy. And the “Century of Change” that you speak of will, I say with great responsibility, rest significantly on India. Today, India contributes more than 16 percent to global growth, and I am confident that in every coming year of this century, our contribution will keep increasing steadily. I have not come here like an astrologer making predictions. India will drive global growth; it will emerge as the new engine of the world economy.

Friends,

After the Second World War, a new global order took shape. But after seven decades, that system is breaking down. The world is moving toward a new world order. Why is this happening? It happened because the foundation of the earlier system was based on a “One Size Fits All” approach. It was believed that the world economy would be centered in the core and that supply chains would become strong and dependable. Nations were seen merely as contributors within that framework. But today, this model is being challenged and is losing its relevance. Every country now realizes that it must build its own resilience.

Friends,

What the world is discussing today, India made part of its policy as early as 2015, ten years ago. When NITI Aayog was established, its founding document clearly articulated India’s vision: India would not import a single development model from any other country. We would pursue an Indian approach to India’s development. This policy gave India the confidence to make decisions according to its own requirements and in its own national interest. That is a key reason why, even during a decade of disruption, India’s economy did not weaken but continued to grow stronger.

Friends,

In this decade of the 21st century, India is riding on a Reform Express. The greatest feature of this Reform Express is that we are accelerating it not out of compulsion but with conviction, and with a commitment to reform. Many distinguished experts and stalwarts of the economic world are present here. You have seen the period before 2014. Reforms were undertaken only when circumstances forced them, when crises struck, when no other option remained. The reforms of 1991 happened when the country faced the danger of bankruptcy and had to pledge its gold. That was the approach of earlier governments-they undertook reforms only out of compulsion. After the 26/11 terrorist attack, when the Congress government’s weaknesses were exposed, the NIA was formed. When the power sector collapsed and grids began to fail, only then did reforms in the power sector occur out of necessity.

Friends,

There is a long list of examples reminding us that when reforms are made under compulsion, neither the correct results nor the desired national outcomes are achieved.

Friends,

I am proud that in the last eleven years, we have carried out reforms with complete conviction-reforms in policy, in process, in delivery, and even in mindset. Because if policy changes but processes remain the same, if the mindset remains unchanged, and if delivery does not improve, reforms remain merely pieces of paper. Therefore, we have made sincere efforts to transform the entire system.

Friends,

Let me speak about processes. A simple yet crucial process is that of Cabinet notes. Many here would know that earlier, it would take months just to prepare a Cabinet note. How could a nation develop at that speed? So we changed this process. We made decision-making time-bound and technology-driven. We ensured that a Cabinet note would not remain on any officer’s desk beyond a fixed number of hours-either reject it or take a decision. The nation is witnessing the results today.

Friends,

Let me also give the example of approvals for railway overbridges. Earlier, it would take several years to get a single design approved. Multiple clearances were required, and letters had to be written at various levels-and I am speaking not about the private sector, but about the government. We changed this as well. Today, see the pace at which road and railway infrastructure is being built. Vineet ji elaborated on this extensively.

Friends,

Another interesting example is border infrastructure, which is directly linked to national security. There was a time when even constructing a simple road in border areas required permissions from Delhi. At the district level, there was practically no authority empowered to make decisions; there were wall upon walls, and no one could take responsibility. That is why, even decades later, border infrastructure remained in poor condition. After 2014, we reformed this process, empowered local administration, and today we are witnessing rapid development in border infrastructure.

Friends,

One reform in the past decade that has created a stir worldwide is UPI, India’s digital payment system. It is not merely an app; it represents an extraordinary convergence of policy, process, and delivery. Those who could never even imagine accessing banking and financial services are now being served by UPI. Digital India, the digital payment system, the Jan Dhan-Aadhaar-Mobile trinity-these reforms were not born of compulsion but of conviction. Our conviction was to ensure the inclusion of citizens whom previous governments had never reached. Those who were never cared for, Modi honors and empowers. That is why these reforms were undertaken, and our government continues to move forward with this same spirit.

Friends,

This new mindset of India is also reflected in our Budget. Earlier, when the Budget was discussed, the focus was only on outlay-how much money was allocated, what became cheaper or costlier. On television, budget discussions would revolve almost entirely around whether income tax had increased or decreased, as if nothing beyond that existed in the country. The number of new trains announced would dominate headlines, and later no one would ask what happened to those announcements. Therefore, we transformed the Budget from being merely outlay-centric to being outcome-centric.

Friends,

Another significant change in the Budget discourse is this: before 2014, there was extensive discussion about off-budget borrowing. Now, there is the discussion about off-budget reforms. Beyond the Budget framework, we implemented next-generation GST reforms, replaced the Planning Commission with NITI Aayog, removed Article 370, enacted legislation against triple talaq, and passed the Nari Shakti Vandan Act.

Friends,

Whether announced within the Budget or beyond it, the Reform Express continues to gather speed. In just the past year, we have carried out reforms in the ports and maritime sector, taken numerous initiatives for the shipbuilding industry, advanced reforms under the Jan Vishwas Act, enacted the Shanti Act for energy security, implemented labor law reforms, introduced the Bharatiya Nyaya Sanhita, reformed the Waqf law, and introduced a new GRAM G Act to promote rural employment. Numerous such reforms have been undertaken throughout the year.

Friends,

This year’s Budget has propelled the Reform Express even further. While the Budget has many dimensions, I will speak about two important factors-Capex and Technology. As in previous years, infrastructure spending has been increased to nearly ₹17 lakh crore in this Budget as well. You are aware of the significant multiplier effect of capex; it enhances the nation’s capacity and productivity and generates large-scale employment across numerous sectors. The construction of five university townships, the creation of city economic regions in Tier-2 and Tier-3 cities, and seven new high-speed rail corridors, such Budget announcements are, in the truest sense, investments in our youth and in the nation’s future.

Friends,

Over the past decade, we have regarded technology and innovation as core drivers of growth. With this vision, we promoted a start-up culture and a hackathon culture across the country. Today, India has more than two lakh registered start-ups operating across diverse sectors. We encouraged our youth and fostered a spirit that rewards risk-taking. The results are evident before us. This year’s Budget further strengthens this priority. Significant announcements have been made, particularly for sectors such as biopharma, semiconductors, and AI.

Friends,

As the country’s economic strength has grown, we have also empowered the States proportionately. Let me share another figure. Between 2004 and 2014, over ten years, the States received around ₹18 lakh crore as tax devolution. In contrast, from 2014 to 2025, States have been given ₹84 lakh crore. If I add the approximately ₹14 lakh crore proposed in this year’s Budget, the total tax devolution to States under our government will reach nearly ₹100 lakh crore. This amount has been transferred by the Union Government to various State governments to advance development initiatives in their respective regions.

Friends,

These days, there is considerable discussion about India’s FTAs-Free Trade Agreements. As I entered here, the conversations had already begun, and analyses are taking place across the world. Today, however, let me present another interesting perspective-perhaps not the angle the media seeks, but one that may be useful. I firmly believe that what I am about to say may not have crossed your minds either. Have you ever wondered why such extensive free trade deals with developed nations did not materialize before 2014? The country was the same, the youthful energy was the same, the government system was the same-so what changed? The change came in the government’s vision, in its policy and intent, and in India’s capabilities.

Friends,

Reflect for a moment-when India was labeled among the “Fragile Five” economies, who would have engaged with us? In a village, would a wealthy family agree to marry their daughter into an impoverished household? They would look down upon it. That was our situation in the world. When the country was gripped by policy paralysis, surrounded by scams and corruption, who could have placed their trust in India? Before 2014, India’s manufacturing base was extremely weak. Earlier governments were hesitant; hardly anyone approached India, and even if efforts were made, they feared that deals with developed nations would result in those countries flooding our markets and capturing them. In that atmosphere of despair, before 2014, the UPA government managed comprehensive trade agreements with only four countries. In contrast, the trade deals concluded by India over the past decade cover 38 countries across different regions of the world. Today, we are entering trade agreements because India is confident. Today’s India is prepared to compete globally. Over the past eleven years, India has built a robust manufacturing ecosystem. Therefore, India today is capable and empowered, and that is why the world trusts us. This transformation forms the foundation of the paradigm shift in our trade policy, and this paradigm shift has become an essential pillar in our journey toward a Developed India.

Friends,

Our government is working with full sensitivity to ensure that every citizen participates in development. Those left behind in the race for progress are being prioritized. Previous governments only made announcements for persons with disabilities; we too could have continued that path. But sensitivity defines governance. The example I am about to give may seem small to some of you. Just as our country has linguistic diversity, sign language too was fragmented-one form in Tamil Nadu, another in Uttar Pradesh, a third in Gujarat, a fourth in Assam. If a differently-abled person from one state travelled to another, communication became difficult. This may not appear to be a major task, but a sensitive government does not consider such matters trivial. For the first time, India has institutionalized and standardized Indian Sign Language. Similarly, the transgender community had long struggled for their rights; we enacted legislation granting them dignity and protection. In the past decade, millions of women were freed from the regressive practice of triple talaq, and reservation for women in the Lok Sabha and State Assemblies was ensured.

Friends,

The mindset within the government machinery has also transformed, becoming more sensitive. This difference in thinking is visible even in schemes like providing free food grains to the needy. Some in the opposition mock us; certain newspapers amplify such mockery. They ask why free rations are given when 250 million people have supposedly risen out of poverty. It is a peculiar question. When a patient is discharged from a hospital, does the doctor not still advise precautions for several days? Yes, the person has come out of poverty, but that does not mean support should immediately cease. Those with narrow thinking fail to understand that lifting someone out of poverty is not sufficient; we must ensure that those who have entered the neo-middle class do not slip back into poverty. That is why continued support in the form of free food grains remains necessary. Over the past years, the Central Government has spent lakhs of crores on this scheme, providing immense support to the poor and the neo-middle class.

Friends,

We also observe a difference in thinking in another context. Some people question why I speak of 2047. They ask whether a Developed India will truly materialize by then, and whether it matters if we ourselves are not present at that time. This, too, is a prevalent mindset.

Friends,

Those who fought for India’s independence endured lathi charges, imprisonment in Cellular Jail, and even mounted the gallows. Had they thought that independence might not come in their lifetime and questioned why they should suffer for it, would India ever have attained freedom? When the nation comes first, when national interest is paramount, every decision and every policy is shaped for the country. Our vision is clear-we must continue working tirelessly to build a Developed India. Whether we are present in 2047 or not, the nation will endure, and future generations will live on. Therefore, we must dedicate our present so that their tomorrow is secure and bright. I sow today so that the generations of tomorrow may reap the harvest.

Friends,

The world must now prepare to live with disruption. Its nature may evolve over time, but rapid change in systems is inevitable. You can already witness the disruption brought by AI. In the coming years, AI will usher in even more revolutionary transformations, and India is prepared. In a few days, India will host the Global AI Impact Summit. Nations and technology leaders from across the world will gather here. Together with all of them, we will continue striving to build a better world. With this confidence, I once again extend my best wishes to all of you for this Summit.

Thank you very much.

Vande Mataram.