PM to address thousands of Amrit Kalash Yatris joining programme from across the country
PM to lay the foundation stone of Amrit Vatika and Amrit Mahotsav Memorial developed from soil collected from every part of the country
Programme to also mark closing ceremony of Azadi Ka Amrit Mahotsav
PM to launch ‘Mera Yuva Bharat' (MY Bharat) platform for youth
MY Bharat will be one stop whole-of-government platform for youth of the country

Prime Minister Shri Narendra Modi will participate in the programme marking the culmination of Meri Maati Mera Desh campaign’s Amrit Kalash Yatra at Kartavya Path on 31st October 2023 at around 5 PM. The programme will also mark the closing ceremony of Azadi Ka Amrit Mahotsav.

Prime Minister will lay the foundation stone of Amrit Vatika and Amrit Mahotsav Memorial during the programme. He will address thousands of Amrit Kalash Yatris joining the programme from across the country

During the programme, Prime Minister will also launch 'Mera Yuva Bharat (MY Bharat) platform for youth of the country.

Meri Maati Mera Desh

Meri Maati Mera Desh campaign is a tribute to the Veers and Veeranganas who have made the supreme sacrifice for the country. In the spirit of Jan Bhagidari, the campaign comprises many activities and ceremonies conducted across the country at Panchayat/Village, Block, Urban Local Body, State and National levels. The activities included building of Shilaphalakam (Memorial) to express heartfelt gratitude to all the bravehearts who have made the supreme sacrifice; ‘Panch Pran’ pledge taking by the people at Shilaphalakam; planting of saplings of indigenous species and developing ‘Amrit Vatika’ (Vasudha Vandhan) and felicitation ceremonies for honouring the freedom fighters and the families of deceased freedom fighters (Veeron ka Vandan), among others.

The campaign became a massive success, with over 2.3 lakh Shilaphalakams built in 36 States/UTs; nearly 4 crore Panch Pran pledge selfies uploaded; 2 Lakh plus ‘Veeron ka Vandan’ programs nationwide; more than 2.36 crore indigenous saplings have been planted; and 2.63 lakh Amrit Vatikas created under the Vasudha Vandan theme across the country.

‘Meri Maati Mera Desh’ campaign also includes the Amrit Kalash Yatra, which comprises collection of mitti and rice grains from over 6 lakh villages in rural areas and from wards in urban areas, which is sent to block level (where mitti of all villages in the block is mixed) and then to the state capital. The mitti from state level will be sent to the National Capital, accompanied by thousands of Amrit Kalash Yatris.

On 30th October, 2023, the Amrit Kalash Yatra will witness all the states and UTs represented by their respective blocks and Urban Local bodies putting mitti from their Kalash in one giant Amrit Kalash in the spirit of ‘Ek Bharat Shreshtha Bharat’. On 31st October, Prime Minister will address thousands of Amrit Kalash Yatris joining the programme from across the country.

The Amrit Vatika and Amrit Mahotsav Memorial, whose foundation stone will be laid by the Prime Minister, will be built from the soil collected from every part of the country.

Meri Maati Mera Desh campaign was envisaged as a culminating event of 'Azadi Ka Amrit Mahotsav'. Azadi Ka Amrit Mahotsav began on 12th March 2021 to celebrate the 75 years of India's independence. It has since witnessed more than two lakh programmes organised throughout the country with enthusiastic public participation.

MY Bharat

'Mera Yuva Bharat (MY Bharat) is being established as an autonomous body to serve as a one stop whole-of-government platform for youth of the country. In line with the Prime Minister’s vision to provide equitable opportunities to every youth of the country, MY Bharat will leverage technology to provide an enabling mechanism across the entire spectrum of the Government so that they can realise their aspirations and contribute in building of ‘Viksit Bharat’. The aim of MY Bharat is to inspire youth to become community change agents and nation builders, and enable them to act as the ‘Yuva Setu’ between the Government and the citizens. In this sense, ‘MY Bharat’ will provide a major boost to ‘Youth Led development’ in the country.

 

 

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Booth strength, people’s trust and grassroots outreach - PM Modi’s interaction with BJP Karyakartas from West Bengal
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The citizens across West Bengal have described the BJP’s Sankalp Patra (manifesto) as practical, implementable and focused on holistic development and welfare: PM Modi
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PM Modi interacted with BJP karyakartas from across West Bengal under the ‘Mera Booth, Sabse Mazboot’ initiative, extending his best wishes for the Bengali New Year to all citizens of the state.


During the interaction, the PM reflected on his recent visits across various parts of West Bengal, highlighting the remarkable enthusiasm, energy and growing support for the BJP among the people. He credited this momentum to the tireless efforts and dedication of booth-level karyakartas.

The PM appreciated the positive response to the BJP’s Sankalp Patra (manifesto), stating that citizens across the state have described it as practical, implementable, and focused on holistic development and welfare.

During the interaction, several karyakartas shared their on-the-ground experiences, highlighting key concerns among the people, including safety, employment, corruption, political violence, and governance challenges. Women karyakartas spoke about concerns over security and dignity, while youth-related issues such as migration due to lack of opportunities were also raised.

PM Modi acknowledged these concerns and emphasised the need for continuous engagement with citizens at the grassroots level. He urged karyakartas to strengthen booth-level organisation through regular outreach and small group meetings, actively connect with women, youth, farmers and first-time voters , clearly communicate the benefits and vision outlined by the BJP, ensure transparency, development and safety, use social media and digital tools effectively to amplify facts and counter misinformation.
He also stressed the importance of documenting and communicating local issues, ensuring that the voices of the people are consistently heard and represented.

The PM constantly reiterated that booth-level strength is the foundation of electoral success, stating that “Booth jeeta, toh chunav jeeta.” He expressed confidence that the growing trust of the people in BJP presents a significant opportunity to bring transformation in West Bengal.

Concluding the interaction, PM Modi said that the scale of victory in West Bengal will directly translate into relief and better governance for its people. He encouraged all karyakartas to work with renewed energy, expand outreach, and ensure that every household becomes a partner in this journey of development.